Alex Hilderbrandt

Owner/Head Coach

  • CrossFit Level 2 Trainer

Doctorate in Chiropractic

Masters in Clinical Nutrition


     Growing up, I was involved in soccer, basketball, track, and pretty much anything else that got me outside. I started working out because of sports and quickly found another passion in health and fitness. After years of doing the typical gym workouts, I was losing motivation and I needed to make a change. I started moving away from my old routines to add more variety and intensity. After some encouragement from some friends and my girlfriend (now wife), I went to my first CrossFit class. I was hooked immediately. No workout or sport had challenged me this way before - mentally or physically. It pushed me out of my comfort zone and my fitness improved across the board. Strength, mobility, endurance, everything! 

     My interest in fitness led me to pursue a profession in the health field. I earned my bachelor's degree at Bloomsburg University and then went on to New York Chiropractic College to earn a Doctorate in Chiropractic and Masters in Nutrition. I opened my chiropractic office in 2014, but I still wanted to be involved in fitness so I started coaching at a local CrossFit gym. A couple years later, my wife and I had the opportunity to buy the gym and we couldn't say yes fast enough! When I'm not at the gym, I'm at my chiropractic office or spending time with my wife, Brittany, and our dogs. Whether it's improving fitness or treating pain, I enjoy helping people better themselves!

Dave DiGiacomo


  • CrossFit Level 2 Trainer

CrossFit Kids Head Coach

B.S. in Health and Physical Education

     I am a 35 year old native of Emmaus.  I grew up playing a variety of sports and was always active.  After high school, and a tour of duty with the Marine Corps, I decided to pursue a teaching career.  I graduated from East Stroudsburg University in 2005 with a B.S. in Health and Physical Education.  I have been teaching at Quakertown High School since 2006.  I have a passion to share with others my interest and knowledge about fitness and self-improvement.  I live in Emmaus with my wife, Julie and my kids Mason and Brielle. When I am not teaching, I enjoy being outside, staying active, playing softball, building things with my hands, and fishing.

     My love of teaching others and interacting with people has driven me to CrossFit.  If you have weight-room blues, like I did: long hours in the gym, same moves day-in-day-out, not much excitement? I encourage you to try a CrossFit workout. CrossFit workouts are quick, high impact workouts with new/different moves in each workout, it helped me break out of the daily weight room routine. I hope to make your training experience intense, challenging and fun.

Ali Alcott


  • CrossFit Level 1 Trainer

Social Media Director

     I am an Emmaus native and I love fitness! I like helping push people to their highest potential and I love watching them achieve things they never thought they could. I am obsessed with living a healthy lifestyle and love how good you feel after a great workout. I'm trying to be the best me I can and inspire others to do the same. When I'm not at the gym, I spend my time working as a hair stylist/make up artist and hanging out with my dogs. 

Anita Stauffer


  • CrossFit Level 1 Trainer

     I’m a wife, mother of three, a student, and a CrossFit Level 1 trainer. Free time is scarce these days, but what time I have is spent honing my knowledge in health, wellness, and fitness. Over the past few years CrossFit has become my life. It’s made me a better mother, a better wife—a better person.

     Fitness was not always a focus of mine. It wasn’t until I had my last child that I decided to address improving my lifestyle. I longed to be healthier. I wanted to be stronger. I knew I needed to set an example for my children—I just didn’t know how. CrossFit showed me how; it opened doors for me that I thought were long closed. Through CrossFit, I gained enough strength and confidence to enter a powerlifting competition where I placed second in my weight class. CrossFit isn’t just a “gym.” It’s an environment that facilitates confidence, growth, and wellness. It’s a lifestyle. Lastly—it’s filled with people who care about you and your success. My dream is to help people the way my coaches helped me. It doesn’t matter if you’re a grandmother who just wants to lose that ache in her knee, or a lifter looking to improve form on a squat—CrossFit is for you, and I look forward to helping you reach your goals!

Chris Potter


  • CrossFit Level 1 Trainer

As a native Floridian, I have been involved in competitive sports my whole life and had parents that always encouraged me to explore different recreations and activities.  As I approached adolescence, my passions became surfing, soccer, and running- specifically middle distance.  My focus in high school was primarily running the 800m, 4X400m, and 1500m where we won state championships in the 4x800m, 800m runner-up, and 4X400m, but I subsidized my competitive spirit with varsity soccer and surfing competitions.  I went on to continue my running career at Florida State University, where I competed for 5 years and was part of the 2006 & 2007 indoor and outdoor ACC championship teams for the 800m.  Once my college career came to a conclusion, I was solicited to try rugby.  My rugby career began in 2008 and is still very much apart of my daily life.  I played club rugby, as well as select sides, and traveling division I teams, and went as far as the Sweet 16 national championship in Austin, Texas.  Rugby and its associated culture provided me with so many opportunities and blessings; my wife and I met through it, my best friends, many travels, great memories- and CrossFit.  I was invited to try CrossFit in 2010 by a former rugby teammate who started his own local gym.  At that point rugby consumed a lot of my time, as I was captain and played for several teams.  My real pursuit of Elite Fitness began in 2014, when my wife had begun and had remarkable results from a CrossFit regimen.  I have not looked back since.  CrossFit challenges me in ways no other sport has ever done, because it is a journey not a destination.  There is always one more thing to master or one more technique to perfect.  A CrossFit gym and its culture is a very vulnerable place, where you celebrate your achievement's with every completed workout, but you are also forced to confront your biggest weaknesses on a regular basis.  The CrossFit community is an amazing atmosphere where you can find a real support system to guide you on your journey to true health and fitness- a place where even when you 'lost' or 'failed' - you still actually won. 



If you are looking for a challenge that is fun and rewarding, this is the place. The welcoming and knowledgeable coaches push you while making sure you are lifting safely with proper form. There is a place for every fitness level at this gym with all the workout being scalable. Each week I see myself improving and gaining confidence.


— Leyna

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